SheSays London

Design lead at SheSays London, creating a distinct visual language
as well as campaigns that help advance our members' careers.

Years: 2019–present        Key Expertise: Design Lead, Campaign Visuals & Art Direction

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SheSays is an award-winning global non-profit organisation focused on the engagement, education and advancement of women in the creative industries. I joined at the beginning of 2019, tasked with overseeing the conceptual visual side and to raise brand awareness.

Based on our global branding, I’ve established a distinct visual language for our London chapter and worked with our head of social to manifest Instagram as our main channel for communication. We run campaigns to boost exchange and visibility for our members and to reach more women and non-binary creatives to advance in their career.

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She Does
2019

A campaign aimed at celebrating the talent within our community,
help them reach a wider audience and cut through the noise on social. (Concept & Design)

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Selection of event invitations
2019

Mental Health Awareness Week
2019

Concept and design of a 7-day social campaign on Instagram stories, aimed at engaging our community to help to end the stigma surrounding mental health issues in the creative industries.

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Live coverage on Instagram stories
2019

With events selling out fast, live coverage on Instagram stories enables our members to access the best and most useful shared knowledge remotely. (Concept & Design)

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SheSaid
2019

Design for a new series highlighting all the women who inspire us.

Katja Alissa Mueller — Creative designer
& Art Director, specialising in editorial-led brand development and storytelling.

Based in London.
© 2019, Katja Alissa Mueller

Based in London.
© 2019, Katja Alissa Mueller

Based in London.
© 2019, Katja Alissa Mueller